Pay Per Click Management
What Is PPC Marketing ?
From Google Ads to Facebook ads
Pay Per Click are increased your traffic to your site.Having your paid advertisement appear on the first page of search engine results increases your chances of being seen.
Remarketing / Retargeting
Improve ROI and increase conversions by marketing to people who have all ready visited your website.
program covers
Our Pay Per Click Services
Pay per Click advertising is one of the effective online outsource to direct traffic on your website.
PPC Audits
Our PPC Audit process starts from understanding audit objective, coverage and leading to data analysis.
Social Advertising
Digicom can help you with paid social campaigns that can drive your target audience toward much targeted desired actions.
Google AdWords
Hiring us gives you the benefit of a full-time AdWords expert without the extra cost of hiring another full-time employee.
Display Advertising
Your display ads will be targeting an audience that has already indicated an interest in your service or product.
Remarketing ads
Retargeting uses cookies on a user's browser to show them specific ads based on their previous online actions. It is also called remarketing.
Local service ads
Local Services Ads help you connect with people who search on Google for the services you offer. Your ads will show up for customers in your area,
advertising strategies
Brief process of our pay per click campaign:
- PPC search campaign strategy
- Keyword research and selection
- Ad creative development
Campaign set-up - Bid management and ROI tracking Landing page optimization and development
- Campaign management and analysis
Attractive offers and building advertising campaigns that will generate leads
If you want your business to thrive, you shouldn’t stop at driving traffic to your website. As a business with an online presence, your focus should be bringing relevant and qualified traffic to guarantee leads into your website. That’s exactly what Google Ads can do for you.
Frequently Asked Questions
A Little Snippet about PPC
PPC is a type of inbound marketing where advertising is used to promote businesses through advertisement along the organic search results. The ads are based on specific keywords and the advertiser has to pay an amount of money when the ad is clicked and the user visits the website.
In this competitive market, it is very important to gain more visibility online to attract customers. An effective PPC campaign helps to increase the website’s traffic and attract potential customers who are looking for your services by using the key phrases.
It’s quite tough to get your site on page one for search results. With PPC ads, your website not only gets “front and center attention,” but it is also displayed to customers who are looking specifically for your product or service.
PPC can benefit it in so many ways.
- Promotion of your new products/services
- Increased Brand Awareness
- Generate quick traffic to your website
- Generate Sales/Leads(for e-commerce sites)
- Target your potential customers across the world
When it comes to PPC advertising, you have several options. Google Adwords is the most popular, but there are several others that you should research. Here’s a quick list:
- Google Adwords
- Bing Ads
- Yahoo: Search Ads
Once we have all the necessary documentation in place, we can begin development and strategic keyword analysis and should have a campaign in place within 2-3 weeks. Keep in mind, our process is completely transparent and you will have access to all reporting and keyword views.
There is no simple or standard approach to improve any PPC campaign, as all campaigns perform differently. However, start by asking yourself these questions:
- Am I targeting the right keywords?
- Am I targeting the right location?
- Do I have attractive ad copy?
- Do I have a well designed Landing Page?
